Li Ruiqi, a young staff member at China Guardian Auctions, has been sharing her knowledge of collectibles on her WeChat channel since last year. She speaks about cultural relics and the importance of their historical value, which is helping to create a new generation of collectors in China.
The younger generation in China is interested in learning about traditional culture, and young professionals like Li are injecting new vitality into the collectibles market. Shao Tianhong, who graduated from a British university and studied Chinese art history for her master’s degree, says that young Chinese people today have more opportunities to experience both Chinese and Western cultures, which has affected their aesthetic and artistic perceptions.
According to Gan Xuejun, president of the Beijing Association of Auctioneers, young Chinese collectors serve as a new force connecting the past with the future. Auctions and traditional museums have also started to develop digital collectibles to appeal to the younger generation. Last year, a traditional artworks auction company in Nanjing launched nine digital collectibles based on painted and calligraphic cultural relics, which sold out in two minutes.
The collectibles market in China is changing, and young collectors like Li and Shao are at the forefront, bringing their energy and fresh perspectives to the industry.
