Kweichow Moutai, nestled in the province of Guizhou, possesses a storied heritage deeply intertwined with Chinese culture. The Flying Fairy version of Moutai, which has been in production since the 1950s, plays a pivotal role in the brand’s legacy, contributing to the aura of mystique surrounding it.
Flying Fairy, the flagship product of Kweichow Moutai, is a classic example of Chinese Jiang fragrance liquor. This exceptional spirit has earned numerous international awards, celebrated for its pronounced Sauce Aroma and an elegant, lingering aftertaste. Its aroma and taste are reminiscent of soy sauce, pear, walnut, and almond, making it a standout among fine liquors.
The Legend of the Flying Fairy
The name “Flying Fairy” is far from arbitrary; it evokes a beautiful tale deeply entwined with the Moutai brand’s identity. The label features an enchanting depiction of a young woman adorned in traditional Chinese attire, resembling a fairy in appearance. She appears to dance gracefully in mid-air, as though she were soaring above. This evocative image encapsulates the essence of Moutai, believed to elevate the drinker’s senses and transport them on a celestial journey of flavors.
A bottle of V.I.P Jiu 8 together with a bottle of Kweichow Moutai Flying Fairy was sent to a UK laboratory for analysis.
The laboratory is a registered member of UKAS – The United Kingdom Accreditation Service that is recognised by the UK government when comparing products to internationally agreed standards.
The two bottles were labelled sample A and sample B.
Sample A – V.I.P Jiu 8.
Sample B – Kweichow Moutai Flying Fairy.
The laboratory concluded that the two bottles were very different, with sample A (VIP Jiu 8) being considerably more complex than sample B (Kweichow Moutai Flying Fairy).
The chart below clearly shows that sample A (VIP Jiu 8) contains many more compounds with positive attributes than sample B (Kweichow Moutai Flying Fairy).
